FOR IMMEDIATE RELEASE
Full Card Announced
“BUTE VS. ALVAREZ”
Live on PPV in North America
This Friday night at Videotron Centre of Quebec City
MONTREAL (February 20, 2017) – A full card with an international flavor, from top to bottom, has been announced for this Friday (Feb. 24) night’s “BUTE VS ALVAREZ” major event at Videotron Centre in Quebec City, Canada.
World Boxing Council (WBC) light heavyweight champion Eleider “Storm” Alvarez (21-0, 10 KOs), defends his title against former world super middleweight champion Lucian Bute (32-3-1, 25 KOs) in the 12-round main event that also serves as the final WBC eliminator to determine the mandatory challenger for WBC and lineal light heavyweight champion Adonis “Superman” Stevenson (28-1-0, 23 KOs). Alvarez, who lives in Montreal, was a Colombian Olympian and Laval, Canada resident Bute is a native of Romania. Stevenson, Alvarez and Bute are all promoted by GYM.
”This is an excellent overall boxing event and the result will have a significant impact on the career of all participants,” said the President of GYM, Yvon Michel.
“The Martel-Braidwood WBU heavyweight title fight has all the ingredients to be a barnburner, while the NABO middleweight fight may prove that Lafreniere deserve to be named, ‘The people champ’ because of his relentless attack style. Bute and Alvarez in the main event are putting their future on the line with this the most significant light heavyweight fight so far in 2017. The real winners are going to be the boxing fans, who appreciate the evenly matched fights and fighters ready to leave it all in the ring!”
Promoted by Groupe Yvon Michel (GYM) and Gestev, “BUTE VS ALVAREZ” is a presentation of Videotron and Mise-O-Jeu, at Videotron Centre in Quebec City, Canada.
Integrated Sports Media will distribute “BUTE VS. ALVAREZ” live in the United States, starting at 8 p.m. ET / 5 p.m. PT, on cable, satellite and internet pay-per-view via iN Demand, Vubiquity, DIRECTV, DISH and the FITE app for a suggested retail price of only $29.95.
In Canada, “BUTE VS. ALVAREZ” will be available to watch, in English or French, on Canal Indigo, Shaw TV and Bell TV; English-only on Rodgers PPV, as well as in many of the top Canadian sports bars.
Outside of North America, “BUTE VS ALVAREZ” is being distributed by leading boxing television rights distribution firm, Protocol Sports Marketing Ltd.
In the 12-round co-feature, Canadian heavyweights Eric “The Hammer” Martel-Bahoeli (14-5-2, 8 KOs) and Adam “The Bogeyman” Braidwood (6-1, 5 KOs) will battle for the vacant World Boxing Union (WBU) title. A former Commonwealth & Canadian title challenger, Martel-Bahieli will be fighting at home in Quebec City. Braidwood, fighting out of British Colombian, is a former football player for Washington State University and in the Canadian Football League (CFL).
Popular Quebec super welterweight Sebastian Bouchard, a 2007 Canadian Championships silver medalist, takes on Mexican super welterweight champion Gustavo “Vitaminas” Garibay (13-7-2, 5 KOs) in an eight-round non-title fight.
International Boxing Federation (IBF) middleweight champion Francis Lafreniere (14-5-2, 8 KOs), also fighting out of Quebec, defends his 10-round bout against Mexican knockout artist Uriel “Big Bang” Gonzalez (15-1-1, 11 KOs). The vacant North American Boxing Organization (NABO) championship will also be the line for the Lefreniere vs. Willis confrontation.
In a pair of off-PPV fights, undefeated Montreal super middleweight Dario Bredidean (11-0, 3 KOs) faces Mexican invader Alejandro Torres (9-1-2, 4 KOs) in an eight-round match, while 2016 France Olympian Christian “Le Solide” M’Billi (1-0, 1 KO) is showcased in a four-round fight against Mexican super middleweight Jesus Olivares (5-3, 3 KOs).
Tickets for “BUTE VS. ALVAREZ” are on sale and available to purchase by going on line to www.Videotron.centrequebeccity.cpm/tickets and www.Ticketmaster.ca
Twitter: @yvonmichelgym, @gestevinc, @IntegratedPPV #ButeAlvarez
Follow these fighters on Twitter: @Stormalvarez, @Butelucian
ABOUT GROUPE YVON MICHEL (GYM): Groupe Yvon Michel (GYM) was founded in 2004 by Yvon Michel and his associates. The organization’s mission is the development of high-level boxers through coaching support and especially by competitive management. To achieve its objectives, GYM actively recruits talent, organizes events and it is associated with the popular series, “Premier Boxing Champions (PBC)” GYM has developed major Videotron partnerships with Loto Quebec, TVA Sports, Centre Videotron, Casino de Montreal and Lac Leamy, Tonik GroupImage and Lapointe Dental Centre, in addition to collaborating closely with Rixa Promotions.
Vincent Morin, GYM, 514.458.8950, vmorin@groupeyvonmichel,ca, @Popeyemorin
Bob Trieger, Full Court PRESS, 978.590.0470, firstname.lastname@example.org, @fightpublicist
Doug Jacobs, Integrated Sports Media, 201.610.1500, email@example.com, @IntegratedPPV
INTERNATIONAL TV & DIGITAL DISTRIBUTION:
Lowell Conn, Protocol Sports Marketing Ltd., +1.416.449.9400, firstname.lastname@example.org